Fewer customers are willing to sit on the phone waiting for a representative to solve their problem. They may even be tossed around from person to person. Having a CRM platform implemented into your business is vital to improving the customer experience. Twilio is a data-driven customer engagement platform that does just that.
More Related Stats
CRM systems have the potential to increase revenue by 29%.
It is estimated that the global CRM market’s value will grow by over 245% by 2028.
32% of customers will walk away from a brand they love after a single bad experience.
PWC found that the number of companies investing in the omni-channel experience has jumped from 20% to more than 80%
Companies with highly engaged employees outperform their competitors by 147%
51% of consumers feel it is important to get a personalized experience across all digital channels within a brand.
Around 50% of consumers will use mobile messaging apps for customer service and support.
More than 60% of failed customer support calls could have been solved with better access to data.
Email tops the list of channel utilization with 18.1%
24.6% of marketers have a customer relationship management (CRM) platform as their primary customer engagement tech stack.
More 2022 Stats
43% of support teams are now prioritizing increasing workflow efficiency
72% of consumers say relevant content delivered at the right time and place boosts their trust.
32% of respondents say their organizations are failing to properly distribute data-driven customer insights throughout the organization.
60% of executives don’t feel their organization is tailoring their communications well with their current tools.
56% of survey respondents are encouraging greater cross-functional team collaboration over the next 18 months with the explicit aim of improving customer engagement.
88% of businesses say customer engagment is critical to their bottom line.
93% of customers are more likely to remain loyal to companies with excellent support.
44% of businesses say that siloed efforts with no collaboration are one of the biggest impediments to successful customer engagement.
Recent data reveals that 90% of companies report that they are planning to deploy AI by 2022.
95% of customers choose a business that offers help through all the stages of the purchase.